It’s hard, but it’s the most important thing a company can achieve: aligning their media and messages to hit their target market or customers. Not sure where to start? Well, you should work out the following; Target Market: who is your ideal customer, work out this and then you can work out the others. Are …
We all love being told how great we are at something, like when a customer gives a great review about our service, we know we are doing something right and we strive for more. But what about the not so great interactions? Maybe they were out of your control, or down to a misunderstanding? Or …
Is Your Business Ready For Christmas? Yes that’s right its almost that time again, the silly season is in full swing! It’s when you are at your most busy and your customers usually require the most interaction and care too. How are you making sure your customers know about your seasonal shut downs, seasonal offers …
… Back with more tips to writing On Hold Messages and Marketing Communications for your business! Human as we are, we commit a lot of mistakes and errors; especially in writing. There are mistakes that we can easily rectify or even avoid all together if we know how to use it properly. In our last …
What Are The Most Common Grammar Mistakes In Messages On Hold? An American Linguist, Noam Chomsky, defined Language as a process of free creation; its laws and principles are fixed, but the manner in which the principles of generation are used are free and infinitely varied. Even the interpretation and use of words involves a …
According to Billy Joel “Music in itself is healing. It’s an explosive expression of humanity. It’s something we are all touched by. No matter what culture we’re from, everyone loves music” Music has the ability to influence people’s thinking, mood and understanding that has a positive effect on people without them noticing it. In the …
We all know that laughing feels good, but could it also be good when you incorporate it in your On hold messages? The key to building customer relationships and brand loyalty is meaningful interaction. Meaningful interaction that happens when those involved have a mutually significant influence upon each other or have mutually engaged in …
Ever put a customer On Hold and come back to a less than inviting customer? Want to try to put them in a better mood so that your team of staff don’t have to deal with these heightened emotions? Updating music on hold can bring benefits to your customers. Well read on … When you …
First impressions count. We all know this – so why are so many businesses still leaving their Telephone System first impression with every single potential customer that calls their business up to chance? Learn how to choose voice over for your messages on hold with Smart On Hold. Ever called a business and noticed that …
Why Are Existing Customers Important? Every business wants more sales … but how? What if you could increase your sales with minimal spending? That would be perfect right!? Well, the easiest way to do this is to repeat, sell to your existing customer. Targeting your current customers as a source of new revenue can be …