Many businesses aren’t aware of this, but the on hold messaging space is a marketing weapon. The on hold phone message is often a customer’s first impression of a business, so it is absolutely critical that this on hold message (or music) is strategic and carefully planned. A great on hold message can generate sales, …
You went through the Sales & Marketing process to win your customer’s business; now you need to retain them. We know that retaining an existing customer is 8-10 times more cost effective than trying to win a new one. On top of this, is the ripple effect that good versus bad customer reviews and word of mouth …
I was walking down the street when I noticed something revolutionary and I thought that has solved one product/service that has been in ultimate decline over the last few decades … Those old telephone booths … Back when I was a child my dad used to do maintenance on these phone boxes, we used them to call …
Attention to detail is a key tool within any organisation! Here at Smart On Hold we strive to always pay great attention to detail – so much so that we guarantee it! Can you guarantee such things in your business? If not … Maybe these few pointers can help you and your business to do such …
In business we all know that you need to know who your “avatar” or target audience is, this is then what you use and aim all of your marketing at. I have a prime example of how this has happened to myself, turning a regular letter into something quite special … When I was checking …